Understanding your prospects is crucial in the fast-paced world of B2B sales. This article introduces qualification and discovery - two fundamental aspects that help you focus on the right customers and truly understand their needs. This leads to better relationships and more successful deals.
In 2025, AI will reshape the GTM tech stack, and disciplined execution will become crucial. For sales-led companies, the focus shifts to accelerating efficient growth.
Planning for an effective sales kick-off? Here's a practical one-day agenda template that keeps your team engaged while covering essentials - from morning strategy sessions to evening team building, designed especially for small sales teams.
Ready to kick off 2025 with impact? In this newsletter, we dive into planning successful Sales Kick-Offs. Learn practical tips for aligning your team, building momentum, and setting the stage for a successful year.
Sales kickoffs are vital annual gatherings where sales teams align on objectives, develop skills, and build momentum for the year ahead. These events focus on three key areas: strategic alignment, learning and development, and team building.
Read GTM Club’s comprehensive guide to implementing successful cross-selling initiatives in B2B tech companies. This playbook walks you through the key elements of planning, executing, and optimising your cross-selling initiatives.
To improve the success of cross-selling initiatives, one must learn how to track and optimise the right metrics. This comprehensive guide helps you measure what matters, identify improvement opportunities, and drive better business results through a data-driven approach.
GTM Club Newsletter #9 introduces personal sales plans and wraps up our series on annual sales planning. Personal sales plans can be your secret weapon when we enter 2025!
Our Personal Sales Plan Template helps sales reps create structured plans for 2025. This essential resource is now available for free to all GTM Club members and recommended to those reps who are set out to crush quota in 2025.
Personal sales plans are vital to successful annual sales planning. They ensure consistent efforts, better performance, and reaching sales budgets, empowering sales teams to achieve success in 2025.
Cross-selling is a great way to boost company growth. Unfortunately, many cross-selling initiatives fail. We address a few common issues that cause cross-selling to fall flat and offer advice on mastering cross-selling.
Tech companies systematically seek to increase their revenue and average customer lifetime value by cross-selling new products to their customers. Cross-selling is typically faster and more cost-effective than acquiring new customers, enabling companies that ace it to grow faster than their peers.