GTM Strategy
Meet Unicorns, Phoenixes, and Other SaaS Animals
Today, we are having some fun. GTM Club introduces the animal kingdom of SaaS. Meet unicorns, cockroaches, camels, zebras, and phoenixes.
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GTM Strategy
Who Is The Sales-Led GTM For?
Sales-led GTM is a good growth strategy as long as certain criteria are met: The product can't be bought independently. Having a sales team must make economic sense. And sales team must add value during the sales process.
GTM Strategy
GTM Club's Guide to Sales-Led GTM
A sales-led go-to-market strategy performs in the B2B tech sector when complex and high-value products and services are sold. This sales approach drives growth by empowering sales teams and aligning marketing and product functions to support sales.
GTM Club Newsletter
🚀 GTM Club Newsletter #2: SDRs Are Near and Dear to Me
I’m writing today about working with an extended SDR team. Until recently, I was involved in a business offering services such as outsourced SDRs, first as a co-founder and partner and later as an advisor. The journey had its ups and downs but was full of lessons. ⚡Sales Development
GTM Club News
GTM Club's Content Is Available on Flipboard!
GTM Club's content is available on Flipboard!
GTM Team
Essential KPIs for Sales Development Teams
Explore essential KPIs for outsourced sales development teams to optimise performance and drive sales growth.
GTM Team
Beyond Dialing: Launching an Effective Partnership With an Extended SDR Team
Successful collaboration requires mapping out daily activities and processes with an extended SDR team. External and in-house teams working together speed up your sales-led GTM and maximise pipeline velocity.
GTM Team
Increasing Sales Velocity: Five Strategic Advantages of Outsourced SDR Teams
Leveraging outsourced SDR teams offers multiple strategic advantages for companies aiming to boost their sales efforts. From navigating resource constraints to accelerating market penetration, outsourcing SDRs extends the in-house sales team, ensuring companies can adapt and scale effectively.
GTM Team
Understanding Outsourced SDR Pricing Strategies
Comparing outsourced SDR pricing can be complex. However, understanding the differencies between per contact, commission-based, and fixed fee models is crucial for selecting the right business partner to accelerate your sales-led GTM.
GTM Club Newsletter
🚀 GTM Club Newsletter #1: We See a Sales-led GTM Ahead of Us
Welcome to the Inaugural GTM Club Newsletter! First off, a huge thank you for subscribing! You're among the pioneering readers of GTM Club's very first official newsletter. Your support is instrumental in bringing this initiative to life. It's been quite the journey to get
GTM Team
Key Questions for Selecting the Best SDR Outsourcing Partner
Unlock the secrets to finding the perfect SDR outsourcing partner for your business. Explore key questions covering vendor experience, strategic approach, technology use, and performance metrics to guide your decision-making process.
GTM Team
A Guide to Successfully Outsourcing Your Sales Development Team
Extending your SDR team can unlock numerous advantages for your business, from cost savings to specialised expertise and scalability. This guide provides essential strategies for selecting the right partner, defining goals, and integrating outsourced teams for optimal sales performance.